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Cookies

Information on Cookies

Cookies are small text files that websites and browsers store on a client computer’s hard drive to save small quantities of information about the website for a certain period. There are different types of cookies – technical cookies and profiling cookies (cookies used for marketing and advertising purposes).

This website uses technical and profiling cookies. See below for details.

Technical cookies are mainly relevant for the functions of the website. This includes navigation and session cookies which make website navigation more user-friendly. There are also analytics cookies which collect information, for example on the number of visitors to the website and how visitors navigate to the website. Technical cookies also include the function cookies which allow the website to remember your choices (e.g. filter settings you selected or automatic language settings for a website).

There are also cookies which record the settings, preferences and actions of the user to create a user profile, known as profiling cookies. This allows advertising messages to be combined with the user’s interests, making more target group-specific advertising possible. As soon as you open a website that uses the latter kind of cookies, a banner is displayed informing the user that the site operator uses cookies for marketing purposes. It also informs the user that the site could permit cookies from third party providers.

The banner links to a page with detailed information (this page), which allows users to reject cookies.

The banner allows the user to expressly accept cookies and explains that by continuing to navigate the website, the user automatically accepts cookies.

Clicking the detailed information is not tantamount to consent. The banner is not hidden automatically after a certain time, it is displayed until the user either consents or intentionally navigates to another page. We are legally obliged to record and save the user’s decision so that the banner is not displayed the next time the user visits the site.

You can also reject cookie use in general or selectively. If do not want to accept our cookies, you can reject them in your browser. The functions for this vary from browser to browser. See below for details. Please note that if you do not accept cookies, some functions of the website may be limited.

The section below explains which technologies are used for a given purpose, their extent and the type used on our site. Some third-party cookies (cookies from other advertisers) may be used. The respective section contains further information. You can also explicitly block these third-party cookies in your browser’s settings.

Overview of the cookies used:

PHPSESSID: Technical cookie to manage the information on navigation from one page to another (e.g. shopping cart)
__utmb: Cookie from Google Analytics for approximate tracking of the frequency of rebounces on the pages
__utmz: Cookie from Google Analytics to track the origin of a request (from a link, bookmark or search engine)
_dc_gtm_UA-1480760-1 : Cookie from Google Tag Manager on the use of Google Analytics
_ga: General cookie from Google Analytics
cb-enabled: Technical cookie to manage the cookie disclaimer banner

DoubleClick: Cookie from Google Adserver

Profiling cookies - Retargeting:

Note that the profiling cookies used do not store personal data and use profiles are not combined with your personal data. The profiling cookie does not allow persons to be identified. It only saves information to permit anonymized information for targeted combination of interest-based marketing campaigns. If you want to prevent profiling cookies being set, you can block them directly in the browser settings (see the description below).

Web tracking

Web tracking – Google Analytics:

We use tracking technologies to continuously improve and optimize our services. This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses cookies that allow us to analyze your website use to determine the attractiveness of our websites and to improve their performance and content. The information on your website use generated by the cookie (including your IP address) is sent to a Google server in the USA and saved there. On behalf of the website provider, Google will use this information to evaluate your use of the website, compile reports on website activity and provide other services relating to website and internet usage to the website provider. This information may also be transferred to Google and/or third parties if this is legally mandatory or if third parties process this data on behalf of Google and/or other web analytics providers. Under no circumstances is your IP address combined with other data from Google and/or other web analytics service providers.

You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. You can prevent Google collecting the information generated by the cookie related to your website use (incl. IP address) and distribution of this data by downloading and installing the browser plug-in available at the following link https://tools.google.com/dlpage/gaoptout?hl=en

For general information on Google Analytics and data privacy, see http://www.google.com/intl/en/analytics/learn/privacy.html 

By using this website, you accept that the data collected about you can be processed by Google and/or other web analytics providers as described above for the purpose described above.

Google Adwords Remarketing:

We use Google Remarketing to contact users again in the Google Display Network. Google uses cookies which are stored on your computer to help the website analyze how visitors use the site. The information generated by the cookie about your use of the website (including your IP address) is transmitted to and stored by Google on servers in the United States. Google then removes the last three digits of the IP address preventing direct attribution of the IP address. Google adheres to the data privacy stipulations of the “US Safe Harbor” Agreement and is registered in the US Ministry of Trade’s "Safe Harbor” program. Google will use this information to evaluate your website use, compile reports on website activities for the website provider and to provide other services related to website use and Internet use. Google will also forward this information to third parties if this is legally mandatory or if third parties process this data on behalf of Google. Third parties, including Google, advertise on websites. Third parties, including Google, use the cookies saved to advertise based on users’ previous visits to this website. Under no circumstances does Google combine your IP address with other data from Google. You can reject future data collection and storage at any time. You can deactivate cookie use by Google by opening the Google advertising deactivation page. However, please note that if you do this, you may not be able to use the full functionality of this website. By using this website, you accept that the data collected about you can be used by Google and/or other web analytics providers as described above for the purpose described above. You can reject future data collection and storage at any time.

Remarketing is not used for sensitive website content with personal data.

Google Adwords Conversion:

This website also uses Google Conversion Tracking. Google Adwords places a cookie on your computer if you accessed our website from a Google ad. These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of the website of the Adwords customer and the cookie has not expired yet, Google and the customer can see that the user clicked the ad and was forwarded to this page. Each Adwords customer receives a different cookie. Accordingly, cookies cannot be tracked via the websites of Adwords customers. The information obtained using the conversion cookie is used to produce conversion statistics for Adwords customers who have opted for conversion tracking. The Adwords customers can see the total number of users who clicked their ad and were forwarded to a page with a conversion tracking tag. However, they do not receive any information which would allow them to identify users personally. If you do not want to participate in the tracking process, you can also reject the cookie required for this – for example by setting your browser to deactivate cookies by default. You can also deactivate cookies for conversion tracking by setting your browser to block cookies from the “www.googleadservices.com” domain.

Digital Control:

“On this website and its sub-pages, Digital Control GmbH & Co. KG collects and saves data for marketing and optimization purposes. This data can be used to generate use profiles under a pseudonym. Cookies are used for this process. Cookies are small text files which are saved locally in your Internet browser’s temporary files. Cookies allow the browser to be recognized. The data collected with Digital Control technologies is not used to identify the website visitors personally and is not combined with personal data on the person behind the pseudonym. You can reject future data collection and storage at any time at http://advolution.de/datenschutz.php.”

Blocking cookies using browser settings

Firefox:
1. Click Options in the menu.
2. Go to the Privacy tab.
3. In the “History” section, select “Firefox will: use custom settings for history”.
4. In the options shown, remove the check mark for “Accept cookies from sites”.
5. Click “OK”.
For detailed information, see: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences

Google Chrome:
1. Click Options in the menu.
2. Click “Show advanced settings” at the bottom.
3. Click “Content settings...” under “Privacy”.
4. Under Cookies, select “Block sites from setting any data”.
5. Click “Done”.
For detailed information, see: https://support.google.com/chrome/answer/95647?hl=en

Internet Explorer:
1. Under the “Tools” menu item, open “Internet Options”. If the menu bar is hidden, click the Menu icon and then “Internet Options”.
2. Click the “Privacy” tab.
3. Move the slider to toggle between different cookie processing levels. Move the slider all the way to the top to block all cookies. Move it all the way to the bottom to accept all cookies.
4. Click “OK”.
For detailed information, see: http://windows.microsoft.com/en-us/windows7/block-enable-or-allow-cookies

Safari:
1. Under Preferences, click “Privacy”.
2. In the “Accept cookies” section, you can set whether and when Safari is to save website cookies. For more information, click the Help button (question mark).
For detailed information, see: https://support.apple.com/kb/PH17191?viewlocale=en_US&locale=en_US